General Motors, Volkswagen and Hyundai are preparing to boost their ad outlays for 2013, Ad Age reports. Alan Batey of General Motors believes there is a pent-up consumer desire for new cars and trucks that they couldn’t or didn’t buy during the recession. He adds that the financial environment to buy a car right now is “really good.” More from Adweek here: http://adage.com/article/news/automakers-hit-gas-marketing-spending/240632/

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