BOLDLY BUILDING BETTER BRANDS

The right message • The right media • The right customer

BOLDLY BUILDING BETTER BRANDS

The right message • The right media • The right customer

Marketing

Branding

Media

Creative

“Bob Abbate Marketing truly cares about our business and our success. I never feel like they’re trying to sell me something I don’t need or want. There is never pressure to do something for their benefit but more importantly ours.”

Paul Garavel, Garavel Chrysler Jeep Dodge RAM Subaru

“If you want an agency that always has your best interest in mind and not their own, you need to hire Bob Abbate Marketing. They’re like an extension of our team, not just another vendor.”

Peter Bloom, Stevens Automotive Group

“If you want to work with a personal and professional agency that is 100% dedicated to helping you grow your business, you’ve found the right agency.”

Tony Aitoro, Aitoro Appliance

“Bob Abbate and the BAM team are SO creative. They do an outstanding job for us, taking care of things we never even gave a thought to, freeing us up to do what we do best. Do yourself a favor and hire Bob Abbate Marketing. You won’t regret it!”

T.J. Hunt, The Creative Bath and Danbury Plumbing Supply

Brands that have put their trust in us

The Team

Jeanne Rolston

Senior Art Director

Brian Blair

Digital Services Specialist

Christina Provenzano

Accounting

Bob Abbate

President / Creative Director

Michelle Margo

Director of Community Relations

Ann Herrera

General Manager

US Online and Traditional Media Advertising Outlook, 2022-2026

A note from Bob Abbate: this recent report is one of the most comprehensive reports on ad spending that I've seen. A few brief observations... the gap between online advertising and TV advertising – the next-largest advertising market – continues to expand. Updated...

3 in 4 Spurred to Spend More At Small Businesses by Promotions

The #1 reason consumers shop at small businesses is the availability of promotions and discounts. Smart small businesses should combine value-oriented pricing with an expert staff and reliable after-the -sale support for results that add up to more than the sum...

Branding Your Family-Owned Small Business After the Pandemic

To say that our world has been turned upside down over the last year and half would be a gross understatement. The way we find and interact with customers has changed. Unfortunately, many family owned and operated businesses are "stuck in the mud", still trying to...

As CTV viewership surges, YouTube is people’s Main Stream

The last year marks a massive paradigm shift on the TV screen, as more people than ever turn to YouTube on connected TVs (CTV) not only to find happiness and be entertained, but to feel connected and fulfill their needs. Whether it’s leaning back with a good movie,...

2 Minutes to Better Advertising, Episode 5: “Media”

Welcome to this week’s video episode of 2 Minutes To Better Advertising! In this episode, we’re discussing MEDIA. When it’s time to develop a media strategy for your brand, you need to analyze all the media choices, then choose the best digital and legacy media to...

Big Brands Spending Big Bucks on TV

Ever wonder what the "big guys" are spending on the TV ads you know and love (or hate)? How much money is Geico putting behind that gecko? What's Liberty Mutual investing in their TV ads that feature LiMu Emu and Doug? Here's the spending of the Top 5. It's mind...

Bob Abbate Marketing Partners with Make-A-Wish Connecticut

The Bob Abbate Marketing Team is honored to partner with Make-A-Wish Connecticut in support of their 2020 Summer of Hope Campaign. Make-A-Wish creates nearly 250 life-changing wishes each year for children in Connecticut with critical illnesses. Research shows that...

Streamers Are Reportedly Spending the Majority of Their Video Time with OTT

The number of US households that stream OTT has continued to rise over the past few years, with the percentage of adults that subscribe to a streaming video service now exceeding those who subscribe to pay-TV. Indeed, the share of adult TV content viewers who stream...

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Bridgeport CT 06604

(203) 333-3400

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