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A Love Note

A Love Note

I recently received this handwritten note from one of our media partners. We collaborated with Jess on the planning and media buy for an event to take place at a client’s retail location. Our media partners are good hardworking folks, but occasionally we find...
Why Listeners Keep Tuning In To AM/FM Radio

Why Listeners Keep Tuning In To AM/FM Radio

According to Google Analytics, one of our most popular blog posts ever was a piece we posted back in 2016 titled “17 Reasons Why People Listen to AM/FM Radio.” Today, we’re updating that popular post with all-new info from Jacobs Media and Marketing...
Nielsen’s Top Radio Formats of 2018

Nielsen’s Top Radio Formats of 2018

If you invest in radio advertising, this is for you. Here’s an update on what formats posted growth in 2018, and what formats experienced audience erosion. Of course this is national data, and results vary by market. With another year nearly in the books,...
Connecting With Consumers With Advertising on Connected TVs.

Connecting With Consumers With Advertising on Connected TVs.

THE OTT EXPERIENCE: UNDERSTANDING CONNECTED LIVING ROOM AUDIENCES. (Nielsen.com Insights, November 29, 2018) The evolving media landscape has reshaped how consumers discover content, as more than two-thirds of U.S. homes now have devices that are capable of streaming...