fbpx
Connecting With Consumers With Advertising on Connected TVs.

Connecting With Consumers With Advertising on Connected TVs.

THE OTT EXPERIENCE: UNDERSTANDING CONNECTED LIVING ROOM AUDIENCES. (Nielsen.com Insights, November 29, 2018) The evolving media landscape has reshaped how consumers discover content, as more than two-thirds of U.S. homes now have devices that are capable of streaming...
Improve Your Small Business Marketing With These 5 Easy Tips

Improve Your Small Business Marketing With These 5 Easy Tips

Marketing is the lifeblood of any business. But small to medium size business marketing requires a unique and efficient strategy. If you own or manage an SMB, and your marketing plan never changes, your competitors will find a way to exploit your vulnerabilities and...
Are You Ready For Some Super Bowl Ads?

Are You Ready For Some Super Bowl Ads?

Welcome sports fans! Like most of us, and especially those of us in the ad biz, I watch the Super Bowl to see the commercials as well as the game. What will Budweiser present this year? Another Clydesdale spot? How many advertisiers will incorporate a social media...
How Facebook Marketing Influences THIS Consumer.

How Facebook Marketing Influences THIS Consumer.

I recently read a post on Hubspot titled “9 Proven Tactics of a Successful Local Facebook Marketing Strategy.” The post outlines some Facebook marketing strategies that local businesses can use to drive traffic. After reading this post,  I stopped and...