Small Business Advertising Strategies for 2025 As we head into 2025, your small business needs an advertising strategy that’s strong, flexible, and ready to conquer new challenges. Just like a great fitness regimen, the key to success lies in discipline, variety, and...
In today’s digital-first world, businesses often gravitate towards social media platforms like Facebook and Instagram for their marketing efforts. And why not? With billions of active users, these platforms promise to deliver your brand to a wide audience. However,...
In the digital marketplace, small businesses are constantly searching for effective ways to stand out and connect with their audience. One powerful tool that has proven to be a game-changer is video marketing. Here’s why small businesses should embrace video marketing...
It’s been said that failing to plan is akin to planning to fail. Nowhere is that more true than in marketing. This week has been designated “National Create Your Small Business Marketing Plan Week”, so BAM will be sharing 5 pro tips that will show...
Streaming’s share of television usage soared to a record in June, with most of the largest services showing gains, according to Nielsen.During a month when overall TV usage increased 2.1% from May (and 1.3% from a year ago) streaming had a 40.3% share, up...
Nielsen’s monthly platform rankings show broadcast and cable making up less than half of all TV use. PHOTO ILLUSTRATION: ADOBE; BEATA ZAWRZEL/NURPHOTO VIA GETTY IMAGES Broadcast and cable networks made up less than half of all TV use in July — the first time...
