To say that our world has been turned upside down over the last year and half would be a gross understatement. The way we find and interact with customers has changed. Unfortunately, many family owned and operated businesses are “stuck in the mud”, still...
What do many companies do when faced with “times like these?” They stop advertising! But why? Marketing budgets get cut first because they are often viewed as non-essential costs. It’s easy to look at your marketing budget and wonder if it’s worth continuing to...
NOTE: Read this post to the end to discover how to get a free 30-minute marketing consultation with BAM. Planners are winners. If your company is heading into 2021 without a marketing plan, you’re at a distinct disadvantage. A well-strategized plan defines your...
This question gets bandied about quite often. Why should we hire a marketing firm? “We don’t need one, we have Mary. She can handle it.” “I like negotiating with all the media reps. I always get what I want.” “We can make our own commercials. It’s cheaper.” If you...
Welcome to this week’s video episode of 2 Minutes To Better Advertising! Video is an important part of any content strategy. If you haven’t already started using video as a marketing tool, NOW is the time to start. In our last episode of Season One, we’ll give...
Welcome to this week’s video episode of 2 Minutes To Better Advertising! In this episode, we’ll be counting down the top 10 reasons why Search Engine Marketing is so important to your business. If you’ve considered Search Engine Marketing or Google Ads...
