There’s no hiding it. Everyone here at BAM is an Apple fangirl or fanboy. We work on our Macs while messaging on our iPhone and Zooming on our iPads. So when Apple drops a cool new commercial, we take notice! “The Whole Working From Home Thing” uses humor to...
This year was set to be a tipping point for the TV and streaming industry even before the coronavirus crisis. The streaming wars would heat up even more with the entries of NBCUniversal and WarnerMedia. More people would cut the cord. More advertisers would move money...
Buyers are coming back, is your business ready to reach them? Are you doing all you can to invite them to shop at your store, dine at your restaurant, purchase a car from your dealership or use your services? We’ve assembled a panel of advertising industry...
This brilliant cartoon just about sums up how I feel about positioning of brands. You can be an also-ran, or you can be unique. Are you ready to shake things up, or are you satisfied with the status quo?
I’ve been carefully reading about and digesting the recent economic news, paying particular attention to how the coronavirus is impacting consumer behavior. Last week the New York Times reported on retail sales for the month of March.They reported that ”total...
