I have the honor to serve on the Marketing Committee of the Bridgeport Regional Business Council. During a recent committee meeting, one of my colleagues suggested that we should consider running a billboard campaign to encourage Bridgeport area businesses to join the...
Every once in a while, a client asks us to use a popular, current or classic song as a music bed in a TV or radio commercial we’re producing for them. Our answer is always NO. Not because we’re difficult, but because we know copyright law. The use of...