Marketing your small business can feel like juggling flaming swords while riding a unicycle—tricky, but totally doable! Avoid these common marketing missteps, and you’ll save time, money, and energy while building your brand. 1. Skipping Market Research Mistake:...
As a small or medium-sized business owner, your days are packed with countless tasks: managing operations, satisfying customers, and, of course, ensuring your business is growing. It’s no surprise that marketing and advertising often get left to the side. But here’s...
In the digital marketplace, small businesses are constantly searching for effective ways to stand out and connect with their audience. One powerful tool that has proven to be a game-changer is video marketing. Here’s why small businesses should embrace video marketing...
Consumer beliefs and behaviors are changing fast. To keep up with—and perhaps even influence—those changes, companies must leverage deep consumer insights. Months after the novel coronavirus was first detected in the United States, the COVID-19 crisis continues...
There’s no hiding it. Everyone here at BAM is an Apple fangirl or fanboy. We work on our Macs while messaging on our iPhone and Zooming on our iPads. So when Apple drops a cool new commercial, we take notice! “The Whole Working From Home Thing” uses humor to...
