The TV series “The West Wing” was my favorite television series. Ever. The writing, the cast, and the production were all top notch. In Episode #32 Noël, Leo tells Josh the following story (Josh refers to it when talking to Leo in “Bartlet for...
The #1 reason consumers shop at small businesses is the availability of promotions and discounts. Smart small businesses should combine value-oriented pricing with an expert staff and reliable after-the -sale support for results that add up to more than the sum...
To say that our world was turned upside down during Covid would be a gross understatement. The way we find and interact with customers changed. Unfortunately, many family owned and operated businesses are “stuck in the mud”, still trying to grow the same...
The Bob Abbate Marketing Team is honored to partner with Make-A-Wish Connecticut in support of their 2020 Summer of Hope Campaign. Make-A-Wish creates nearly 250 life-changing wishes each year for children in Connecticut with critical illnesses. Research shows that...
The number of US households that stream OTT has continued to rise over the past few years, with the percentage of adults that subscribe to a streaming video service now exceeding those who subscribe to pay-TV. Indeed, the share of adult TV content viewers who stream...