Small businesses often face a daunting challenge: how to make a big impact with a modest advertising budget. While large corporations have the luxury of pouring millions into nationwide campaigns, small businesses must get creative, strategic, and precise. One of the...
Daily audio consumption in the first quarter of 2025 amounted to 3 hours and 45 minutes of daily listening across both ad supported and ad free platforms like radio, podcasts, streaming music services and satellite radio. That’s the conclusion found in a just-released...
The Baader-Meinhof Phenomenon “The seemingly sudden awareness of encountering a word, phrase, fact, or thing that one has only recently learned of.” TL;DR The Baader-Meinhof phenomenon is also known as the Frequency Illusion. This is when you come across something...
The NFL carried Netflix to its most-watched Christmas Day ever. NFL Can Now Claim all of the Top 10 TV Broadcasts. After technical glitches marred its first live sporting event, the heat was on Netflix to pull off its NFL 2024 Christmas Gameday… especially since the...
In today’s digital-first world, businesses often gravitate towards social media platforms like Facebook and Instagram for their marketing efforts. And why not? With billions of active users, these platforms promise to deliver your brand to a wide audience. However,...
It’s been said that failing to plan is akin to planning to fail. Nowhere is that more true than in marketing. This week has been designated “National Create Your Small Business Marketing Plan Week”, so BAM will be sharing 5 pro tips that will show...