In 2023, the auto industry’s advertising efforts saw a notable resurgence from the pandemic, according to the National Association of Automotive Dealers (NADA). NADA’s 2023 Full Year Report highlighted that the nation’s 16,835 franchised dealers...
In today’s rapidly evolving digital landscape, small businesses face unique challenges when it comes to marketing their products and services effectively. As technology continues to advance, it’s crucial for small business owners to stay up-to-date with...
The #1 reason consumers shop at small businesses is the availability of promotions and discounts. Smart small businesses should combine value-oriented pricing with an expert staff and reliable after-the -sale support for results that add up to more than the sum...
To say that our world was turned upside down during Covid would be a gross understatement. The way we find and interact with customers changed. Unfortunately, many family owned and operated businesses are “stuck in the mud”, still trying to grow the same...
NOTE: Read this post to the end to discover how to get a free 30-minute marketing consultation with BAM. Planners are winners. If your company is heading into 2021 without a marketing plan, you’re at a distinct disadvantage. A well-strategized plan defines your...
This article from our friends at Hootsuite will prove helpful to anyone who is struggling to manage a Google Ads campaign on a small budget. When you’re a small business owner, there’s a lot of different types of media you can include on your media plan to promote...
