The Connecticut owners of a group of Planet Fitness gyms wanted to build a stronger chain, and solidify their dominance of the market. They started with 9 clubs in various locations throughout the state. Bob Abbate Marketing was challenged to develop and coordinate an...
The demise of main streets across the country is nothing new. But they’re coming back! So when the City of Bridgeport’s Downtown Special Services District (DSSD) found itself dealing with the perception of what was, we were called in to tell the story of what is....
Differentiate or die. It’s a phrase that’s one of our mantras here at Bob Abbate Marketing. The D’Addario Automotive Group is a business steeped in tradition built on three generations of service by the D’Addario family. No one cares more about their customers than...
Medical Weight Loss Centers had caring and knowledgeable staff ready to help people reach their weight loss goals in a safe way, but they needed to differentiate themselves from other weight loss programs. Bob Abbate Marketing was given the task of creating a clear...